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When Faliero Masi founded his company in the 1930s
he quickly earned a reputation for building breathtakingly beautiful
steel bikes, fused by precisely shaped lugs, and crisply defined torchwork.
His bikes were so absolutely dialed he became known as “The Tailor,” for
his made-to-measure perfection. Masi’s uncompromising ideals and passion for cycling are still evident in the bikes produced more than seventy years after the company was founded. They’re tailor made to meet the demands of today's riders, just the way Faliero intended.
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